Login/Register With: Advertisement Now #OscarsSoWhite has grown from a social media hashtag to a real movement that saw the Academy reform its membership to increase the diversity in its ranks. President Cheryl Boone aims to double the number of women and minorities in the voting block by 2020, and recently bumped up the ranks to include 683 new members as a first step.Widely regarded as the first step on the road to the Academy Awards, TIFF movie selection may hint at what films will be contenders in 2017.“We didn’t go out looking to put together a diverse festival but we are very aware of this concern,” TIFF artistic director Cameron Bailey told the Star. “I think it’s really just a matter of audiences wanting to see more of ourselves reflected up on screen. And we are an audience festival so we’re trying to do that, but we’re looking first and foremost for the best films we can find.”TIFF will screen 397 movies this year. Its slate includes movies from 83 countries, the highest number in memory, Bailey said. And TIFF selected Lagos, Nigeria for its City to City program, which will highlight the vibrant “Nollywood” film culture. Past cities include Istanbul, Mumbai, and Seoul.The Star analyzed the 20 films selected for this year’s Gala Presentations – the potential blockbusters that show up on Oscar ballots – and found that 15 per cent of directors and lead performers are people of colour in 2016. That’s compared to 13 and 12 per cent last year, respectively. Facebook Advertisement Bright lights, big responsibility.It’s the festival that sets the stage for the awards season, and TIFF is under an even brighter spotlight this year as diversity and race are top of mind for many movie watchers.Coming after the 2016 Oscars, which kicked up conversations about representation on the silver screen, how does the festival fare when it comes to showcasing a diversity of stories and storytellers? LEAVE A REPLY Cancel replyLog in to leave a comment If the opening night film, Antoine Fuqua’s The Magnificent Seven remake is any indication (and it is), the festival features a broad slate of films and filmmakers.It’s a crucial time in the industry after two consecutive Academy Awards with only white performers nominated in the four major acting categories prompted protests. Advertisement Twitter
Things That Caught My EyeVirginia with the best shotThe bracket for the 2018 NCAA Men’s basketball tournament is out, and your top seeds are Virginia (which FiveThirtyEight gives a 18 percent chance of winning), Villanova (17 percent), Kansas (7 percent), and Xavier (er, 3 percent chance). Duke, which many basketball fans will recall as that school that lost to UNC this past weekend, has a 10 percent chance of winning to North Carolina’s 5 percent. [FiveThirtyEight]Mark it down: Florida State upsetAccording to FiveThirtyEight’s analysis of the bracket, the likeliest upset of the first round of the men’s tournament is 9-seed Florida State over 8-seed Missouri, where the lower ranked school has a 61 percent chance of winning. [FiveThirtyEight]Try out our interactive, Which World Cup Team Should You Root For?Philly rebuilt using the Chicago blueprintIn three of the past five years the Phillies got younger, in four of the five past years they improved their farm roster, and in four of the past five years they cut pay roll. If you look at the five year run from 2010 to 2014 when the Chicago Cubs rebuilt their roster, that’s the same thing that happened. Only five teams since 1988 have done that style of rebuild. [FiveThirtyEight]15 games too muchThe last team out of the March Madness tournament was Notre Dame, as the Fighting Irish had to deal with star Bonzie Colson’s 15-game absence that contributed to a few close losses. [ESPN]Losing 14 games used to mean something in this townIn the past 60 years, only 15 teams with 14 losses or more made their way into the tournament. Now nine of those teams have broken into the dance since 2011, and this year there are two, Alabama and Texas. It’s the second year in a row where there were multiple 14-loss teams, after Vanderbilt and Michigan State got their tickets punched last time around. [ESPN]Half the timeThe overall No. 1 seed in the tournament has a dicey record in March; in the 14 years since the NCAA spilled the beans on the overall No. 1, half of them have made it to the final four. Of those, only three won the title, which is exactly as often as the team was eliminated in the round of 32. [ESPN]Big Number26.8 percentThe Legion of Boom is over in Seattle, and what comes next is unclear. In 2012, 43.8 percent of Seattle offensive snaps came from players on rookie contracts, and five years later that figure was essentially unchanged at 42.5 percent. On the defensive side, though, the seasoned vets took over: 54.9 percent of snaps were from rookie deal players in 2012, but in 2017 that was down to 26.8 percent. With the legion dispersing, that leaves a gaping hole on defense. [ESPN]Leaks from Slack: neil:The verdict is in on Shohei Ohtani’s bat and it’s not goodrob:based on spring training?Predictions NBA See more NBA predictions All newsletters We’re launching a sports newsletter. 🏆 Join the squad. Subscribe Oh, and don’t forgetMy puny ape brain cannot comprehend perfection
As these content creators come from largely mobile and video-centric platforms, INSTANT will emulate that—it will be presented on mobile devices and video. These digital celebrities include some of the most popular artists on YouTube, Snapchat, Instagram, YouNow, Musical.ly, and Vine. The company revealed that its first group of creative partners will be known as the “Launch Squad,” and includes digital artists Baby Ariel, Jake Paul, RudanC, Mia Stammer, iJustine and Teala Dunn. Since NewFronts, the company has clearly been following through on this strategy. In fact, just a few weeks ago, the company announced a partnership with Wochit a cloud-based video creation platform, to help deliver premium videos across digital, social, OTT, and film. Kristin Benson, previously the head of editorial operations at WhoSay, joins INSTANT as the editorial director. In this position, Benson will lead the production team and oversee all editorial, native, and social media content. “Digital artists are the most explosive and addictive phenomenon in celebrity and entertainment today. INSTANT will be the first and foremost platform for and by these creators, with a beautiful new consumption experience for our audience,” Will Lee, digital editorial director for People and Entertainment Weekly, said in a press release. Time Inc. also revealed INSTANT will feature original launch series, such as “You Should Follow,” which will introduce social up-and-comers; “The INSTANT Mix,” an expertly curated set of song covers; “Just the Tip,” a series providing (you guessed it) tips and tricks; and “Around the World—In an Instant,” which focuses on new digital artists, cultural phenomena, and popular global movements. Additionally, the company revealed a partnership with Degree Deodorant, the exclusive sponsor of the website. Degree Deodorant will provide native advertising content to support and create awareness for the platform. Over the weekend at VidCon 2016 in Anaheim, California, Time Inc. introduced its new mobile-first, all-video platform INSTANT. The new website differentiates itself by featuring exclusive content created by “the new famous,” (digital celebrities) as well as news and features about and by said celebrities. A screenshot from instant.me INSTANT’s content will also be featured on People and EW’s websites, social channels, and magazines. Furthermore, HelloGiggles, the young women’s lifestyle magazine acquired by Time Inc. in October 2015, is a premier launch partner. It will develop and produce programming, audience strategy, and experiential initiatives with INSTANT. Users can access content online via the website, instant.me, or through social media platforms including Facebook, Instagram, and YouNow, providing a “native-app-like experience” in the mobile browser, without requiring extra downloads. “As the market leader, Degree Deodorant is all about breakthrough innovation, so we’re excited to collaborate with Time Inc. in launching this unique and innovative platform,” Matthew McCarthy, senior director of deodorants and men’s grooming for Unilever, said in a statement. The platform is also working with Musical.ly to promote its “Muser Monday” challenge, which encourages participation in mash-ups and music video. The brand is also partnering with YouNow to launch a summer show called IRL, hosted by RudanC, which follows the digital artist on tour. The launch of INSTANT comes in the wake of Time Inc.’s decision to focus more on video, announced at NewFronts this year. At the event, Rich Battista, president of Entertainment and Sports Group and video, said “Today is the dawn of a new day for video,” noting the “underpinning of our strategy is a content anywhere approach that’s specifically tailored to platforms.” The platform will produce daily “snackable,” shareable videos, called “Instants,” across digital verticals including entertainment, beauty, fashion, food, and social media, from digital artists’ point of view. Oftentimes, these “Instants” will be created and curated by the artists themselves. Through this strategy, the company has increased video viewership by 200 percent year-over-year. The company further revealed it would focus its distribution strategy on three primary video formats: social and live, short form, and long form. The resulting user experience, Time Inc. claims, “will be unlike any available on mobile web today,” according to a press release. Interestingly, INSTANT will also be entirely native and driven by branded advertising.